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Image and customer service tracking survey for e-consumables with a focus on customer retention and acquisition.

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Wallbridge_Ross_2003.pdf (3.57 MB)

Date

2003

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Abstract

Abstract available in PDF file.

Description

M.B.A. University of Natal, Durban 2003

Keywords

Consumer research., Customer service., Dissertations, Academic--University of Natal (Durban), Consumers--Research., Customer services.

Citation

URI

http://hdl.handle.net/10413/13080

Collections

Masters Degrees (Graduate School of Business and Leadership)