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Marketing/Branding Pietermaritzburg. An exploratory evaluation of the opinions and perceptions of residents and their levels of satisfaction or dissatisfaction towards the city.

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Date

2006

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Abstract

No abstract available.

Description

Thesis (M.B.A.)-University of KwaZulu-Natal, Pietermaritzburg, 2006.

Keywords

Economic development--Pietermaritzburg., Marketing--Pietermaritzburg., Customer satisfaction., Theses--Management., Pietermaritzburg--Economic conditions.

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