Repository logo
 

Students’ perceptions of contemporary versus traditional marketing communication tools at a select South African university.

dc.contributor.advisorSoni, Sanjay Shantilal.
dc.contributor.authorMasikane, Senzokuhle Eanerst.
dc.date.accessioned2024-05-10T07:23:40Z
dc.date.available2024-05-10T07:23:40Z
dc.date.created2023
dc.date.issued2023
dc.descriptionMasters Degree. University of KwaZulu-Natal, Pietermaritzburg.
dc.description.abstractAbstract available in PDF.
dc.identifier.doihttps://doi.org/10.29086/10413/22994
dc.identifier.urihttps://hdl.handle.net/10413/22994
dc.language.isoen
dc.rightsCC0 1.0 Universalen
dc.rights.urihttp://creativecommons.org/publicdomain/zero/1.0/
dc.subject.otherContemporary marketing communications media.
dc.subject.otherSocial media as a contemporary marketing communications media.
dc.subject.otherTraditional Marketing Communications Media.
dc.subject.otherRadio marketing as a traditional marketing communications media.
dc.titleStudents’ perceptions of contemporary versus traditional marketing communication tools at a select South African university.
dc.typeThesis

Files

Original bundle

Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
Masikane_Senzokuhle_Eanerst_2023.pdf
Size:
3.13 MB
Format:
Adobe Portable Document Format

License bundle

Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.64 KB
Format:
Item-specific license agreed upon to submission
Description: