A study to assess the attitudes, perceptions and consumption habits of consumers of bottled water and the opportunity of launching a bottled water range in carton packaging for consumers in the Germiston region of Gauteng.

Files

Naidu_Vaneshree_2007.pdf (45.49 MB)

Date

Authors

Naidu, Vaneshree.

Abstract

Abstract not available.

Description

Thesis (MBA)-University of KwaZulu-Natal, 2007.

Keywords

Consumer consumption habits., Theses--Business administration., Consumer behaviour--Bottled water.

URI

http://hdl.handle.net/10413/1679

Collections

Masters Degrees (Graduate School of Business and Leadership)