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Linking communal smallholder avocado farmers in Venda to high-value lucrative markets in Limpopo Province.

dc.contributor.advisorModi, Albert Thembinkosi.
dc.contributor.authorKhumalo, Lusito Daniel.
dc.date.accessioned2015-10-06T10:38:18Z
dc.date.available2015-10-06T10:38:18Z
dc.date.created2015
dc.date.issued2015
dc.descriptionM. Agric. University of KwaZulu-Natal, Pietermaritzburg 2015.en
dc.description.abstractInclusive business models are possible through the identification of a strategic ‘fit’ between large agribusinesses such as Westfalia and smallholder farmers. A gross margin analysis was used to determine the profitability of applying chemical control of avocado fruits to enhance quality and redirect market channels to maximize income. A complementary relationship was found in an early market window when smallholder farmers aligned their production activities with Westfalia. There was a positive impact on the gross margins of small farmers due to the beneficial association with a large company. Key success factors were economies of scale, efficiency in logistics and improved quality. A business model emerged indicating the potential for smallholder farmers to profit from participating in big business in the avocado industry.en
dc.identifier.urihttp://hdl.handle.net/10413/12504
dc.language.isoen_ZAen
dc.subjectFarms, Small--Limpopo.en
dc.subjectFarm produce--Limpopo--Marketing.en
dc.subjectAgricultural industries--Limpopo.en
dc.subjectRural development projects--Limpopo.en
dc.subjectTheses--Food security.en
dc.titleLinking communal smallholder avocado farmers in Venda to high-value lucrative markets in Limpopo Province.en
dc.typeThesisen

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