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The effect of digital technology in agriculture on market access and household food security among smallholder vegetable farmers in Ntfonjeni and Sidvokodvo communities of Eswatini.

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Date

2024

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Abstract

Many industries, big and small, including agriculture, are being affected by the 4th industrial revolution. The inclusion and adaptation of digital technology in agriculture can advance market participation and improve food security of smallholder farmers in developing countries. In Eswatini, rural households primarily participate in farming as a means of improving their livelihoods. However, there is still a research gap on the scope on the impact of digital technology in agriculture on market access and household food security among smallholder vegetable farmers in Eswatini. This study sought to assess the role of digital technology in agriculture among smallholder farmers in accessing markets and household food security in Eswatini. The study was conducted at Ntfonjeni and Sidvokodvo community in Eswatini. A mixed method approach was employed in the study. Purposive sampling was used to select a sample of 100 active long-term smallholder vegetable farmer. They were interviewed face to face using a questionnaire. Moreover, two extension officers were interviewed as key informants to understand their perception regarding the awareness and adoption of smallholder vegetable farmers on using digital technology when accessing markets. The data was analysed using SPSS version 28. Descriptives statistics revealed that there were more male famers (56%) compared to female farmers (44%), cabbage was the most grown vegetable. Moreover, results indicated that a normal phone (23.58%) was the most owned digital tool among farmers and phone calls were the common means used by farmers when advertising. Most farmers sold their produce at farm gate and the most common market were the local community members. Farmers received most of their market information from other agricultural cooperative members and through extension officers through phone calls. In addition, majority of, the farmers (36.7%) indicated that that they did not receive training on digital marketing. Mobile money was the most used digital platform for money transaction among smallholder farmers. Furthermore, most farmers received their farm credit from micro finance institutions, particularly Fincorp. Household Food Insecurity Access Scale (HHFIAS) score revealed that 24% farmers were food secure, 39% farmers were moderately food insecure, 31% farmers were mildly food insecure and 6% were severely food insecure. It was concluded that the use digital technology on market access had less impact on household food security. The policy makers and supporting organizations should develop programmes aimed to empowering social capital and human capital assets of the farmers through designing a ‘Siswati’ digital marketing platform. Campaigns that promote using of the digital platforms should create an awareness amongst vegetable farmers. Moreover, vegetable farmers should be educated on the benefits and operation of digital technology platforms used for marketing and its benefits. Extension officers must ensure that vegetable farmers are not only trained on growing marketable vegetables but also understand the benefits of consuming a more diverse diet to improve their food insecurity status. KEYWORDS: Digital technology, market access, smallholder farmer, food security.

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Masters Degree. University of KwaZulu-Natal, Pietermaritzburg.

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