Masters Degrees (Centre for Communication, Media and Society)
Recent Submissions
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“Let’s talk about sex baby” - A comparative study of parents’ perceptions of parent-child sexuality communication with their adolescent children in rural and urban settings in eThekwini Municipality, KwaZulu-Natal.
(2017)In South Africa, the teenage pregnancy prevalence rate stands at 47 births per 1000 girls per annum for girls aged between 15 and 19 years, as opposed to 15 per 1000 girls in the United Kingdom (UK), and 24 per 1000 girls ... -
Exploring the uses and gratification theory on Facebook and students: the motivation for use and its effects on undergraduate students at the University of KwaZulu-Natal, South Africa.
(2018)This study explored the tenets of the uses and gratification theory and how it relates to Facebook being a social media platform. The advent of technology, in particular the advent of social media sites becomes a daily ... -
Representation of the matriarch in South African soap opera: a case study of Uzalo.
(2017)The portrayal of strong female characters, often known as matriarchs, is one of the conventions of the soap opera genre. The genre is considered a ‘female genre’ based on the regular depiction of powerful, influential and ... -
Understanding user profiles for oral PrEP uptake: a qualitative study with adolescent girls, young women and men in Vulindlela, South Africa.
(2017)HIV and Acquired Immuno Deficiency Syndrome (AIDS) have become a global public health problem. About 36.7 million people were living with HIV in 2016 and Sub-Saharan Africa accounts for 19.4 million of those living with ... -
Constructing the tourist gaze in KwaZulu-Natal : the production and representation of “Zuluness”. A study of cultural villages (PheZulu and Ecabazini) and tour operators (Vuka Africa and 1st Zulu Safaris).
(2017)This research study explores the production of contemporary tourism brochures, as it constructs the tourist gaze. Representation within contemporary brochures mirror post-colonial history depicting stereotypical dynamics ... -
Social media activism : an analysis of the #RhodesMustFall movement on Twitter (9 March 2015–9 April 2015).
(2018)Social media platforms have increasingly become associated with social movements globally. The platforms enables users to easily produce content, share information and interact with each other. Social media platforms have ... -
Representing the empowered Black woman : a semiotic analysis of Truelove and Destiny magazine front covers in 2016.
(2017)This research discovers and identifies how South African women’s magazines, namely Truelove and Destiny magazines, communicate and represent the myth of black women’s empowerment on their magazine front covers. Women’s ... -
Hustle and flow! : an analysis of Naspers’ operationalization as reported by prominent South African newspaper publications over a three-year period.
(2017)This thesis deals with two pertinent questions. It examines the shift in business operations Naspers has undertaken to become a predominantly e-commerce based global conglomerate. Secondly, it examines the media coverage, ... -
Mapping sexuality : understanding the knowledge, attitudes and perceptions of adolescent females towards sexuality and sexual and reproductive health in KwaZulu-Natal, South Africa.
(2017)Within sub-Sahara Africa, adolescent girls bear a disproportionate burden of sexual and reproductive health (SRH) risks, where the dual risk of HIV infection and adolescent fertility is faced. Specifically in South Africa, ... -
Female identity construction on facebook among humanities students at Howard College, University of KwaZulu-Natal.
(2017)Abstract available in PDF file. -
Parent-adolescent communication on risky sexual behaviour : facilitators and barriers in KwaZulu-Natal, South Africa.
(2017)The consequences of adolescent risk-taking behaviours such as HIV/AIDs, teenage pregnancies, STIs, and depression have become a challenging health concern not only to themselves but to society at large. The adolescent stage ... -
Blending deaf and hearing cultures.
(2015)Sign language practice is gaining prominence as inclusive eco-art interventions assist with integrating the Deaf into wider society in the City of Durban. Urban-nature adventures that attract both Deaf and hearing participants ... -
Fashioning meaning: the graphic t-shirts of Butan Wear and Magents Lifestyle Apparel as alternative forms of socio-cultural communication about South African collective identities.
(2016)This dissertation explores the socio-cultural communication properties of the Butan Wear and Magents Lifestyle Apparel graphic t-shirts. As a study located in the field of communication and informed by Cultural Studies, ... -
The role of film in attitudinal change and behavioural rehabilitation of youth in conflict with the law: Winkie Direko Secure Care Centre and Tsotsi.
Youth are important human capital, and there is a shortage of research on young offenders within the South African context. The legal and the policy frameworks seek to achieve balance by reflecting societal concerns and ... -
Possibilities and limitations of Zazi community dialogues for social change to women in Zululand.
(2016)From Modernisation to Participatory Development paradigm, development scholars and agencies have influenced changes in knowledge and practice in the field of economic development and public health communication. Such changes ... -
Are we there yet : investigating the perceived causes of maternal mortalities in KwaNyuswa, Ezinqoleni Municipality.
(2016)Are We There Yet: Investigating the perceived causes of maternal mortalities in KwaNyuswa, Ezinqoleni Municipality. Studies conducted within Southern African countries link causes to the absence of the provision of maternal ... -
Microbicide acceptability and utility study : investigating perceptions of men and women across urban and rural settings in Durban and Nelspruit.
(2017)Women remain disproportionately infected by HIV, accounting for more than half of the global infected population. Biologically women are more susceptible to HIV infection than men, however, their vulnerability is aggravated ... -
Ukukhishwa kwezisu - ' taking out the stomach ' : young women's conversations about abortion in KwaZulu-Natal.
(2015)The World Health Organisation (WHO) (2004) estimates that 68 000 women die a year from injuries sustained during unsafe abortions. 38,000 of those women are estimated to be from Africa. 19 million of the 46 million abortion ... -
Glocalisation within the media landscape : a study of selected reality television franchises in South Africa and transnational broadcaster Multichoice.
(2017)Several debates have arisen on the concept of globalisation within diverse cultural backgrounds and its consequences on various aspects of culture and social life. These propelled the need for this study. Out of the desire ... -
Narrative comparison and popular appeal of South African television drama series : a textual analysis of Yizo Yizo and InterSexions.
(2014)This a textual analysis studies of narrative which examines the narrative structure and functions of two South African television drama series: Yizo Yizo and InterSexions. Both Yizo Yizo and InterSexions are part of the ...
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