Browsing School of Applied Human Sciences by Subject "Online newspapers--Readership--Zambia."
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Online newspapers and reader gratification: modeling the effects of interactive features, content and credibility among Zambian readers. (2020)Online newspapers have been in existence globally since 1998 and in Zambia since 1999. They have grown exponentially to establish themselves as a mainstream mass media genre and as the tool and symbol of post-modern life. ...