Majola, Xoliswa Priscilla.Ntuli, Hloniphani.2025-11-252025-11-2520252025https://hdl.handle.net/10413/24152Masters Degree. University of KwaZulu-Natal, Durban.This study examines the impact of digital transformation on operational efficiency, employee productivity, and job satisfaction within Coca-Cola Beverages South Africa’s (CCBSA) manufacturing facilities. The research examines the economic, social, legal, and environmental implications of adopting digital technologies in the fast-moving consumer goods (FMCG) manufacturing sector. Using a quantitative research approach, structured surveys were administered at four key manufacturing sites: Phoenix, Premier, Elgin, and Lakeside. Stratified random sampling ensured representation from frontline workers, managers, and control and automation specialists. Data were analysed using descriptive statistics, Cronbach’s alpha for internal reliability, and correlation analysis to determine key relationships between digitisation and performance indicators. The findings reveal that digital transformation at CCBSA has led to significant operational improvements, including enhanced workflow, reduced production downtime, and increased employee satisfaction. Respondents noted that digital tools streamlined operations, enhanced communication, and improved consistency across manufacturing processes. A moderate positive correlation was found between the costs of implementing digital systems and longterm cost savings, supporting the economic viability of digitisation investments. However, the study also identifies critical challenges, particularly concerns over job displacement due to automation and the need for ongoing upskilling to manage more complex digital systems. These insights underscore the importance of human-centred change management strategies, including comprehensive training, transparent communication, and incentives to support workforce adaptability. The study contributes to both academic literature and industry practice by offering evidencebased recommendations to guide successful digital transformation in manufacturing. It emphasises that addressing employee concerns and fostering a supportive organisational culture are essential for achieving sustainable digital integration. Future research is recommended to explore the longitudinal effects of digitisation and the role of leadership in navigating these transformations.enCC0 1.0 Universalhttp://creativecommons.org/publicdomain/zero/1.0/Digital transformation.Operational efficiency.Employee perceptions.Manufacturing innovation.Change management.Thesis