Image and customer service tracking survey for e-consumables with a focus on customer retention and acquisition.

Thomsom, Elza.Wallbridge, Ross Grantly.2016-06-232016-06-2320032003http://hdl.handle.net/10413/13080M.B.A. University of Natal, Durban 2003Abstract available in PDF file.en-ZAConsumer research.Customer service.Dissertations, Academic--University of Natal (Durban)Consumers--Research.Customer services.Image and customer service tracking survey for e-consumables with a focus on customer retention and acquisition.Thesis