Show simple item record

dc.contributor.advisorMsweli-Mbanga, P.
dc.creatorOpara, Jens Martin.
dc.date.accessioned2011-12-12T13:13:35Z
dc.date.available2011-12-12T13:13:35Z
dc.date.created2002
dc.date.issued2002
dc.identifier.urihttp://hdl.handle.net/10413/4590
dc.descriptionThesis (MBA)-University of Natal, Durban, 2002.en
dc.description.abstractThe field of Logistics Management increasingly becomes a more critical field of activity in almost every industry. Diminishing margins, rising costs and every increasing client expectations demand a strong focus on client retention in order to reap the full benefits from efficient client-supplier relationships. This dissertation delivers the tools to improve the client retention rate at Kuehne & Nagel, South Africa, by measuring the present clients perception of service levels experienced. The survey furthermore takes into account how important clients rate different service criteria and how Kuehne & Nagel's performance compares to the perceived performance of competitor firms.en
dc.language.isoenen
dc.subjectKuehne & Nagel (Firm)en
dc.subjectBusiness logistics.en
dc.subjectConsumer satisfaction.en
dc.subjectTheses--Business administration.en
dc.titleMeasuring perception on received service levels to improve client retention.en
dc.typeThesisen


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record